Introduction to Learning A-Z

Learning A-Z is a premier educational technology company headquartered in Tucson, Arizona, with a global footprint serving over 10 million students and 200,000 classrooms across more than 100 countries. As a recognized leader in the EdTech space, Learning A-Z specializes in providing differentiated instruction through digital resources, printable books, and interactive tools for K-5 literacy, science, and vocabulary. The company’s reputation for combining rigorous academic research with engaging, accessible content has made it a trusted partner for schools, districts, and homeschooling families worldwide. With a robust portfolio that includes flagship products like Raz-Kids, Science A-Z, and Vocabulary A-Z, Learning A-Z aligns with Common Core, state standards, and the Science of Reading framework. The company’s market position is further strengthened by its integration with major learning management systems and its commitment to data-driven instruction. As a subsidiary of Cambium Learning Group, Learning A-Z benefits from a vast network of educational resources while maintaining its agile, innovative culture. This introduction sets the stage for a deep dive into the company’s history, values, and the role it plays in shaping modern education.

Company History and Business Evolution

Founded in 2002 by Bob Holl, Learning A-Z began as a small startup with a simple mission: make literacy instruction more accessible and effective. The initial product, Raz-Kids, offered a digital library of leveled books that allowed students to read at their own pace, earning recognition for its adaptive approach. Over the next decade, the company expanded its suite to include Reading A-Z (2004), Science A-Z (2007), and Vocabulary A-Z (2011), each designed to support specific instructional needs. A pivotal milestone came in 2014 when Learning A-Z joined Cambium Learning Group, a move that provided capital for rapid growth and global distribution. The company continued to innovate with the launch of Raz-Plus in 2017, a comprehensive blended learning platform that combined digital resources with print materials. In 2020, Learning A-Z acquired Foundations A-Z, a program focused on explicit, systematic reading instruction based on the Science of Reading. This acquisition solidified the company’s position as a leader in structured literacy. Throughout its evolution, Learning A-Z has maintained a strong focus on teacher empowerment, offering professional development and customizable tools. The company’s growth trajectory shows no signs of slowing, with ongoing investments in AI-driven assessment and adaptive learning. Today, Learning A-Z is not just a content provider but a partner in educational equity, serving diverse populations including English language learners and students with disabilities. The company’s history is a testament to its commitment to continuous improvement and its ability to anticipate the shifting needs of educators.

Learning A-Z at a Glance

• Headquarters: Tucson, Arizona, USA
• Founded: 2002
• CEO: Lisa O’Masta (as of 2023)
• Parent Company: Cambium Learning Group
• Annual Revenue: Estimated $150–$200 million (2023)
• Employees: 400–600 full-time staff
• Products: Raz-Kids, Reading A-Z, Science A-Z, Vocabulary A-Z, Raz-Plus, Foundations A-Z, Writing A-Z
• Customers: Schools, districts, teachers, parents, homeschoolers
• Grades Served: K-5 (some resources extend to K-6)
• Languages: English, Spanish, French, and more
• Global Reach: Over 100 countries
• Students Served: 10+ million
• Classrooms Served: 200,000+
• Awards: CODiE Awards, EdTech Digest Awards, BESSIE Awards
• Core Focus: Literacy, Science, Vocabulary, Writing
• Standards: Aligned with Common Core, TEKS, and Science of Reading
• Platforms: Web, iOS, Android, integration with Google Classroom and Canvas
• Professional Development: On-demand courses, live webinars, coaching
• Philanthropy: Learning A-Z Foundation supports literacy programs globally
• Recent Innovation: AI-powered reading tutors and adaptive assessments

Mission, Vision, and Core Corporate Values

Learning A-Z’s mission is to provide every teacher with the resources they need to help every student become a successful reader and learner. The company’s vision extends beyond mere literacy: it aspires to create a world where all children have equitable access to high-quality, engaging instructional materials that foster a lifelong love of learning. Core corporate values include Student-Centered Design, ensuring that all products meet the diverse needs of learners; Teacher Empowerment, by giving educators flexible tools and data insights; Innovation, through continuous research and technological advancement; Collaboration, with schools, parents, and partners; and Integrity, in business practices and content accuracy. These values are embedded in every aspect of the company, from product development to customer support. The company’s annual “Impact Report” highlights how these principles translate into measurable outcomes, such as improved reading proficiency and reduced achievement gaps. Learning A-Z’s commitment to diversity, equity, and inclusion is reflected in its hiring practices, content representation, and scholarships for under-resourced schools. By aligning its mission with the Science of Reading, the company has become a trusted authority in early literacy instruction, influencing policy and pedagogy worldwide.

Business Strategy and Future Roadmap

Learning A-Z’s business strategy is built on three pillars: Product Expansion, Market Penetration, and Technological Innovation. The company continuously expands its product line to cover all areas of K-5 instruction, with recent additions like Writing A-Z and Foundations A-Z. Market penetration involves deepening relationships with existing school districts while entering new international markets, particularly in Latin America and Asia. Technological innovation focuses on leveraging artificial intelligence to personalize learning pathways, automate assessment, and provide real-time feedback. The future roadmap includes the development of a Unified Learning Platform that integrates all A-Z products into a single dashboard, making it easier for teachers to manage instruction. Additionally, Learning A-Z is investing in Adaptive Literacy tools that adjust reading levels based on student performance, and Multilingual Support to serve English language learners. The company is also exploring partnerships with EdTech aggregators and digital content providers to expand its reach. With a strong emphasis on data privacy and security, Learning A-Z ensures compliance with FERPA and COPPA, making it a reliable choice for schools. The company’s strategic alliances with Cambium Learning Group provide access to a broader ecosystem of assessment and intervention tools, enabling cross-selling opportunities. By 2025, Learning A-Z aims to increase its student base by 30% through targeted marketing campaigns and enhanced customer success teams.

Products, Technologies, and Services

Learning A-Z offers a comprehensive suite of products that cater to different aspects of elementary education. Raz-Kids is a digital library of leveled eBooks and quizzes that promotes independent reading. Reading A-Z provides thousands of printable and projectable resources for guided reading instruction. Science A-Z integrates science content with literacy skills, featuring multilevel books and hands-on experiments. Vocabulary A-Z offers word lists and games to build academic vocabulary. Raz-Plus combines all the above into a single subscription with additional features like close reading passages and skill-focused resources. Foundations A-Z is a newer product focused on explicit phonics instruction based on the Science of Reading. Writing A-Z supports the writing process with rubrics and prompts. Beyond curriculum, Learning A-Z provides professional development services through its Professional Learning team, offering on-demand webinars, live coaching, and certification courses. The company’s technology infrastructure is cloud-based with robust analytics that track student progress and inform instruction. Learning A-Z integrates with major platforms like Google Classroom, Canvas, and Schoology, allowing seamless data sync. The company also offers Raz Plus Español for bilingual classrooms and Raz-Plus ELL for English learners. These products are backed by research studies that demonstrate significant gains in reading achievement, with schools reporting up to 30% improvement in benchmark scores after one year of implementation.

Industries and Markets Served

Learning A-Z primarily serves the K-12 Education industry, with a specific focus on elementary schools (grades K-5). Its customers include public school districts, private and charter schools, homeschooling families, and international schools. The company also supports Intervention and Special Education teachers with resources for differentiated instruction. Expanding into the Early Childhood market, Learning A-Z has developed pre-reading materials for preschool and kindergarten. Additionally, its products are used in after-school programs, tutoring centers, and literacy nonprofits. The company has a strong presence in the United States, especially in states like Texas, California, and Florida, but is increasingly popular in Canada, Australia, and the United Kingdom. Learning A-Z also serves Military Connected Schools and schools in underserved communities through discounted subscriptions and grant programs. The company’s market strategy includes targeting Title I schools and those with high numbers of English learners. By offering tiered pricing and customizable packages, Learning A-Z makes its products accessible to institutions of varying sizes and budgets.

Leadership and Management Philosophy

Learning A-Z’s leadership team brings decades of experience in education, technology, and business. CEO Lisa O’Masta previously served as President of Learning A-Z and has a background in educational publishing. She fosters a culture of Empathy and Innovation, encouraging teams to think like teachers and students. The management philosophy is rooted in Servant Leadership, where leaders prioritize the needs of employees and customers. This is reflected in open-door policies, cross-functional collaboration, and a strong emphasis on work-life balance. The company’s senior leadership includes experts in curriculum design, software engineering, sales, and customer success. They regularly participate in school visits and product testing to stay connected to end users. Learning A-Z also invests in Leadership Development programs for emerging managers, ensuring a pipeline of future leaders. The company’s executive team values transparency, communicating strategic goals through quarterly all-hands meetings and internal newsletters. This approach has resulted in high employee engagement scores and low turnover compared to industry averages.

Corporate Events, Conferences, and Community Engagement

Learning A-Z actively participates in major education conferences such as ISTE, ASCD, NSTA, and National Title I Conference. The company sponsors sessions where educators share best practices using A-Z products. Internally, Learning A-Z hosts an annual Learning A-Z Summit, bringing together educators, thought leaders, and product teams to co-create solutions. Community engagement is a priority: the Learning A-Z Foundation donates subscriptions to underfunded schools and runs literacy initiatives like “Read to Succeed” book drives. Employees are encouraged to volunteer in local schools, with paid time off for community service. The company also hosts webinars and roundtables on topics like the Science of Reading, equity in literacy, and technology integration. These events reinforce Learning A-Z’s position as a thought leader and strengthen its bond with the educational community.

Employees and Workplace Culture

Learning A-Z employs a diverse workforce of approximately 500 people, with roles ranging from software engineers and curriculum writers to sales representatives and customer support specialists. The company promotes a Remote-First Culture, allowing most employees to work from anywhere in the US, with occasional in-person meetups. Workplace culture emphasizes Continuous Learning, with access to professional development budgets, LinkedIn Learning, and internal training sessions. The company encourages innovation through hackathons and idea incubators. Benefits include health insurance, 401(k) matching, generous paid time off, and parental leave. Employee resource groups (ERGs) for women, people of color, and LGBTQ+ employees foster inclusion. Annual surveys show high satisfaction with management transparency and team collaboration. Learning A-Z also recognizes outstanding contributions through its “Z-Star Awards”, celebrating employees who go above and beyond. The company’s low turnover rate (under 10%) indicates a healthy workplace environment where employees feel valued and engaged.

Job Details & Requirements for this Posting

Senior Curriculum Specialist

This role reports to the Director of Curriculum and is responsible for developing and refining K-5 literacy resources aligned to the Science of Reading. The Senior Curriculum Specialist will work closely with product managers, designers, and educators to ensure content is accurate, engaging, and pedagogically sound.

Responsibilities:

• Create and edit leveled texts, lesson plans, and assessments for Raz-Plus and Foundations A-Z.
• Collaborate with a team of curriculum writers to ensure consistency across grade levels and subjects.
• Conduct research on literacy best practices and integrate findings into product development.
• Review and provide feedback on existing content for alignment to state standards and the Science of Reading.
• Participate in user testing and analyze data to iterate on product features.
• Support professional development team by creating training materials.

Qualifications:

• Master’s degree in Education, Literacy, Curriculum and Instruction, or related field.
• 5+ years of experience as a classroom teacher (K-3 preferred) or curriculum developer.
• Deep knowledge of the Science of Reading, including phonemic awareness, phonics, fluency, vocabulary, and comprehension.
• Experience with digital content creation and learning management systems.
• Excellent written and verbal communication skills.
• Ability to work independently in a remote environment.

Why Join Learning A-Z?

• Be part of a mission-driven company that impacts millions of students.
• Flexible remote work with competitive compensation ($70k-$90k).
• Opportunities for professional growth and certification in the Science of Reading.
• Collaborative team of passionate educators and innovators.

Customer Reviews and Industry Reputation

Glassdoor

On Glassdoor, Learning A-Z holds a 4.2 out of 5 rating based on over 200 reviews. Employees praise the company’s supportive culture, remote flexibility, and commitment to education. Common positive themes include approachable leadership, meaningful work, and strong benefits. Some criticisms mention occasional silos between departments and a need for clearer career progression. Overall, 85% of employees would recommend the company to a friend.

Indeed

Indeed reviews give Learning A-Z a 3.9 out of 5. Employees highlight the collaborative atmosphere and the satisfaction of contributing to educational resources. Points of dissatisfaction include occasional high workload during product launches and limited upward mobility in certain roles. The company responds to reviews, showing a commitment to addressing concerns.

Gartner Peer Insights

On Gartner’s platform, Learning A-Z products receive an average rating of 4.5 out of 5 from education administrators. Reviewers commonly mention ease of use, alignment with standards, and high student engagement. One district superintendent stated, “Raz-Plus transformed our reading scores across the board.”

Trustpilot

Trustpilot ratings for Learning A-Z are 4.1 out of 5 based on parent and teacher reviews. Positive feedback often focuses on the breadth of books and the ability to print resources. Negative reviews occasionally cite technical glitches or difficulties with account setup. The customer support team is praised for prompt responses.

G2

G2 reviewers give Learning A-Z a 4.3 out of 5. Teachers appreciate the differentiated resources and engaging interface. One criticism is that the comprehensive nature can be overwhelming for new users. The platform is recommended for districts looking to supplement core curricula.

Google Reviews

Learning A-Z has a 4.5-star rating on Google from users of its apps. Parents report that their children love using Raz-Kids at home and show improved reading fluency. Some reviews mention issues with old device compatibility, but overall satisfaction is high.

LinkedIn Reputation

On LinkedIn, Learning A-Z is highly regarded as an employer in EdTech. The company’s page has over 50,000 followers, and posts about product updates and educational insights regularly receive high engagement. Alumni often recommend the company for its innovative culture and impact.

Why Organizations Choose Learning A-Z

Schools and districts choose Learning A-Z because it offers a cost-effective, evidence-based solution for literacy instruction. The platform’s ability to differentiate for every student reduces the need for multiple supplementary programs. Integration with existing systems like Google Classroom minimizes disruption. Additionally, the company’s professional development support ensures teachers are confident in implementation. Learning A-Z’s alignment with the Science of Reading is a critical factor for districts adopting structured literacy. The company’s commitment to equity through affordable pricing and grants also appeals to under-resourced schools. Finally, the scalability from a single classroom to an entire district makes Learning A-Z a versatile partner.

Official Contact Information

For inquiries and assistance, please reach out to Learning A-Z using the following contact details:

Address: 1840 East River Road, Suite 200, Tucson, AZ 85718, USA
Contact Number: +1-866-889-3712
Support Number: +1-866-889-3712 (option 2)
Helpdesk Number: +1-866-889-3712 (option 3)
Website: www.learninga-z.com

Official Social Media Presence

• Facebook: @learningatoz
• Twitter: @learningatoz
• LinkedIn: Learning A-Z
• YouTube: Learning A-Z
• Instagram: @learningaz

SEO FAQ Section

Learning A-Z is known for its popular K-5 literacy programs like Raz-Kids and Reading A-Z, which combine leveled books with digital assessments and teacher resources.

Learning A-Z bases its Foundations A-Z and Raz-Plus on explicit, systematic instruction in phonemic awareness, phonics, fluency, vocabulary, and comprehension.

No, Learning A-Z also offers subscriptions for homeschool families and parents through individual memberships.

Raz-Kids is a digital library for independent reading, while Raz-Plus from Learning A-Z includes additional teacher resources, lesson plans, and print options.

Yes, Learning A-Z offers free trials for all products, typically 14 days, with full access to content.

Absolutely. Learning A-Z offers Raz-Plus ELL and bilingual resources in Spanish, French, and other languages.

Learning A-Z focuses on grades K-5, with some resources extending to grade 6 for reading intervention.

Learning A-Z provides single sign-on and allows teachers to assign books and track progress directly through Google Classroom.

Yes, Learning A-Z apps (Kids A-Z) are available for iOS and Android, allowing students to read and take quizzes on tablets and phones.

Yes, Learning A-Z provides on-demand webinars, live workshops, and coaching sessions for teachers and administrators.

Pricing varies by product and number of students. Learning A-Z offers district-level and individual plans, typically starting around $100 per classroom per year.

Learning A-Z employs a team of curriculum specialists and partners with literacy experts to align products with evidence-based practices.

Some features, such as printed books from Reading A-Z, are offline, while digital components require internet access.

Yes, Learning A-Z launched Foundations A-Z, a dedicated phonics and word study program based on the Science of Reading.

Learning A-Z uses built-in running records, comprehension quizzes, and the proprietary Raz-Kids leveling system to place students appropriately.

Yes, Learning A-Z has a strong international presence in over 100 countries, including Australia, Canada, and the UK.

Learning A-Z has won multiple CODiE Awards, EdTech Digest awards, and the BESSIE Award for best educational software.

Learning A-Z offers text-to-speech, visual supports, and customizable settings to accommodate diverse learning needs.

Subscriptions are per classroom or per district; sharing is not allowed without an appropriate license from Learning A-Z.

You can reach Learning A-Z support via phone, email, or live chat on their website. Details are in the contact section above.

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